Privacy Policy

Vasco SEO Freelancer (“the Company”, “we”, “us”, “our”) operates the website vascoseofreelancer.com (“the Website”). This Privacy Policy describes how we collect, use, store, and protect personal data when you (“the User”, “you”, “your”) access or use our Website or engage our services. By using this Website, you acknowledge that you have read and understood this Privacy Policy.

Data Controller

Vasco SEO Freelancer, based in Portugal, is the data controller responsible for the processing of your personal data in accordance with the EU General Data Protection Regulation (GDPR) — Regulation (EU) 2016/679 — and applicable Portuguese data protection legislation, including Law No. 58/2019.

Information We Collect

Information you provide directly: When you submit the contact form on our Website, we collect the following personal data: your name, email address, type of business, stated goal, and monthly budget. This information is provided voluntarily and is processed solely for the purpose of responding to your enquiry and evaluating how our services may assist your business.

Information collected automatically: When you visit our Website, we automatically collect certain technical data through Google Analytics 4 (GA4) and similar technologies, including but not limited to: IP address, browser type and version, operating system, device information, pages visited, session duration, referring URL, and geographic location (country/region level). This data is collected through the use of cookies and similar tracking technologies as described below.

Purpose and Use of Data

We process your personal data for the following purposes:

• To respond to your enquiries and provide our SEO consulting services
• To analyse website traffic, usage patterns, and performance in order to improve our Website
• To communicate with you regarding our services, where you have initiated contact
• To comply with applicable legal obligations
• To establish, exercise, or defend legal claims where necessary

Legal Basis for Processing (GDPR)

As a business based in Portugal, we are subject to the GDPR and process your personal data on the following legal bases pursuant to Article 6(1) of the GDPR:

• Consent (Art. 6(1)(a)) — when you voluntarily submit personal data through our contact form or accept the use of non-essential cookies
• Legitimate interest (Art. 6(1)(f)) — for website analytics, performance monitoring, security, and the improvement of our services, where such interests are not overridden by your fundamental rights and freedoms
• Contractual necessity (Art. 6(1)(b)) — where processing is necessary for the performance of a contract or to take pre-contractual steps at your request
• Legal obligation (Art. 6(1)(c)) — where processing is required to comply with applicable laws and regulations

Cookies and Tracking Technologies

Our Website uses cookies and similar tracking technologies. Specifically:

• Google Analytics 4 (GA4): We use GA4 to collect anonymised and pseudonymised usage data. GA4 may set cookies on your device to distinguish users, track sessions, and analyse user behaviour. Data collected by GA4 may be transferred to and processed by Google LLC in the United States under appropriate safeguards.
• Seraphinite Accelerator: Our Website uses this performance optimisation plugin, which may set technical cookies necessary for caching and page speed improvements.

You may opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on or by configuring your browser to reject cookies. Please note that disabling cookies may affect Website functionality.

Data Sharing and Third-Party Processors

We do not sell, rent, or trade your personal data to any third party. We may share your data with the following categories of third-party processors, solely for the purposes outlined in this Privacy Policy:

• Google LLC (Google Analytics) — for website analytics and performance monitoring
• Web hosting and infrastructure providers — for the operation and maintenance of our Website
• Email and communication service providers — for responding to enquiries

All third-party processors are contractually bound to process personal data in accordance with the GDPR and applicable data protection laws. Where data is transferred outside the European Economic Area (EEA), appropriate safeguards are in place, including Standard Contractual Clauses (SCCs) or adequacy decisions by the European Commission.

Data Retention

We retain personal data only for as long as necessary to fulfil the purposes for which it was collected:

• Contact form submissions: retained for up to 12 months after your last communication with us, unless a longer retention period is required for legal or contractual purposes
• Analytics data: retained for a maximum of 14 months in accordance with our Google Analytics configuration
• Contractual records: retained for the duration required by applicable Portuguese commercial and tax legislation

Your Rights Under the GDPR

Under the GDPR, you are entitled to the following rights in relation to your personal data:

• Right of access (Art. 15) — to obtain confirmation of whether your data is being processed and to access a copy of such data
• Right to rectification (Art. 16) — to request correction of inaccurate or incomplete personal data
• Right to erasure (Art. 17) — to request deletion of your personal data where there is no compelling reason for its continued processing
• Right to restriction (Art. 18) — to request restriction of processing under certain conditions
• Right to data portability (Art. 20) — to receive your personal data in a structured, commonly used, and machine-readable format
• Right to object (Art. 21) — to object to processing based on legitimate interests or for direct marketing purposes
• Right to withdraw consent (Art. 7(3)) — to withdraw consent at any time, without affecting the lawfulness of processing prior to withdrawal

To exercise any of these rights, please contact us using the contact details provided on our Website. We will respond to your request within 30 days in accordance with GDPR requirements.

You also have the right to lodge a complaint with the Portuguese Data Protection Authority (Comissão Nacional de Proteção de Dados — CNPD) at www.cnpd.pt if you believe your data protection rights have been violated.

Data Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. These measures include the use of SSL/TLS encryption, secure hosting infrastructure, and restricted access to personal data. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

Children’s Privacy

Our Website and services are not directed at individuals under the age of 16. We do not knowingly collect personal data from children. If we become aware that we have inadvertently collected data from a minor, we will take immediate steps to delete such information.

Changes to This Privacy Policy

We reserve the right to update or modify this Privacy Policy at any time. Any changes will be posted on this page with an updated revision date. We encourage you to review this Privacy Policy periodically. Continued use of our Website after any modifications constitutes your acceptance of the revised policy.