Hi, I'm Vasco.
The person who does your SEO, start to finish.
Freelancing since 2017, doing SEO since 2024. I build and rank sites that bring in revenue, with no account managers, no juniors, no handoffs and no outsourcing.
My first SEO client was my mom, unpaid, obviously. Her hair salon needed more clients and I wanted to learn SEO, so in 2024 I started with her site. It went from 9 to 90 clicks a month and to the top of page 1 for the searches that bring people through her door.
That project turned into my own local lead gen sites. I ranked them and sold the leads to tradesmen, my own money was on the line so I HAD to make it work. In 2025 I started working full time at an SEO agency, and since then I have worked on SEO every day, including in competitive US local markets.
I keep my freelance roster small by design: a few clients, properly done.
REAL CLIENTS, REAL NUMBERS
Each video walks through what the site looked like before, what I changed, and what it did to rankings and enquiries. No cherry-picked screenshots.
Brand new site, zero paid ads. 1.57K clicks and 115K impressions over 16 months, and 374 calls from Google Search and Maps in the first half of 2026 alone, from people who needed a plumber now.
Plumber SEO servicesLaunched with nothing, no clicks, no impressions. 2.09K clicks and 86K impressions over 16 months, and 370 calls from Google Search and Maps in the first half of 2026. No ad spend.
Electrician SEO servicesUrgent service where whoever ranks first takes the call. Tracked in SerpFox: one term from ~90 to top 3, another from 26 to 2nd, a third from the 50s to 2nd.
My first ever SEO project, my mom's salon. Grew to 1.19K clicks and 48K impressions, reaching positions 1-2 on Google for the searches that bring in clients.
Want numbers like these for your business?
Book an Intro CallA few simple rules, so you know exactly what to expect. They keep the work on results, not meetings.
A short intro call, then a second call where I walk you through your audit and plan. After that, things stay simple over email, and I reply within a day.
One clear report on the same date every month: your money keyword rankings, the calls they bring and the links I built.
Work starts once I have access to your Google Business Profile and main listings. It takes about 20 minutes.
If your site holds you back, I rebuild it once around the services you want to rank for. One review round, no endless redesigns.
A simple agreement, not a 12-month contract. Cancel anytime with 30 days notice, because it has to work for both of us.
Your website, content, profiles and accounts stay in your name. If we ever stop working together, you keep all of it.
If that sounds like how you like to work, send me your site. Book an Intro Call
Four steps and no thinly veiled sales pitch, so you always know what is happening and why.
Fill in the short form with your site and your goals. It takes two minutes.
A quick phone call about your business. I look at your site first and share a few quick wins.
A second call with your SEO audit, the roadmap and the price. Month to month, no year-long contract.
Every month you see your money keywords climbing, plus the leads, calls or sales they bring in.
The same professional stack the agencies use, on every client.
Ahrefs
Keyword and backlink research
Google Search Console
Rankings, clicks and indexing
Screaming Frog
Technical site crawls
Google Analytics
Traffic and conversions
Google Business Profile
Local and Maps visibility
Local Falcon
Map pack rank tracking
SE Ranking
Rank tracking and audits
SerpFox
Daily keyword tracking
PageSpeed Insights
Speed and Core Web Vitals
Rank Math
On-page and schema in WordPress
I'm a BJJ black belt. Much like SEO, you either know your craft or you get exposed. Years on the mat taught me the same thing SEO does: steady work beats shortcuts, and results show up when you keep showing up.
Work With Me
I take on a small number of clients at a time. If you're serious about SEO, let's talk.
Fill out the form and I'll get back to you shortly.
Or contact me directly via email at hello@vascoseofreelancer.com
