7 to 184 clicks a month, and 374 calls in 6 months
Brand new site, zero paid ads. 1.57K clicks and 115K impressions over 16 months, and 374 calls from Google Search and Maps in the first half of 2026 alone, from people who needed a plumber now.
For businesses running on WordPress
WordPress SEO Services
Your WordPress site, built to rank and sell.
WordPress SEO services make your WordPress site rank and bring in customers: technical fixes for speed and indexing, clean plugin and theme setup, on-page work on every money page, schema, content and links. I work inside your existing site without breaking it, and report the rankings and the customers they bring every month.
5.0 on Upwork from 54 reviews- 744 organic leads in 6 months, no ads
- Freelancing since 2017
- AI SEO included
SEO Services for WordPress
WordPress makes it easy to publish and just as easy to slow a site down with plugins, bloated themes and pages Google should never see. I fix the foundation first, then build the pages and links that rank, all inside the site you already have.
Speed and Core Web Vitals / Indexing / Plugins / Schema / On-page / Content and links
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Speed and Core Web Vitals
Image compression, caching, lighter themes and fewer render-blocking scripts, so pages load fast on a phone and pass Core Web Vitals, the speed checks Google uses.
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Indexing and Site Structure
Tag, author and attachment pages kept out of Google, a clean sitemap, sensible URLs and internal links that point to your money pages. The same technical SEO checks I run on every site.
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Plugin and Theme Clean-Up
One SEO plugin set up properly instead of three fighting each other, and page builders or plugins that slow the site replaced or tamed, without breaking what already works.
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On-Page SEO and Schema
Titles, headings and copy written for the searches your customers make, plus schema for your business, services, reviews and FAQs, so Google and AI tools understand what you offer.
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Content and Links
Service pages and supporting content built around the keywords that bring customers, then links from relevant sites every month to push them up.
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AI SEO
Clean structure and schema also help ChatGPT, Perplexity and Google AI Overviews cite your site. It is included in every plan.
Online stores
WooCommerce SEO
Running a store on WordPress? Product and category pages, faceted navigation and product schema need their own approach, and I cover those too.
Book an Intro Call
Category and product pages built to sell.
REAL CLIENTS, REAL NUMBERS
WordPress SEO Results
All four case studies below are WordPress sites I built or fixed and ranked.
0 to 194 clicks a month from a standing start, 370 calls in 6 months
Launched with nothing, no clicks, no impressions. 2.09K clicks and 86K impressions over 16 months, and 370 calls from Google Search and Maps in the first half of 2026. No ad spend.
From rank 90 to top 3 on the keywords that win same-day jobs
Urgent service where whoever ranks first takes the call. Tracked in SerpFox: one term from ~90 to top 3, another from 26 to 2nd, a third from the 50s to 2nd.
9 to 90 clicks a month, page 1 for her main searches
My first ever SEO project, my mom's salon. Grew to 1.19K clicks and 48K impressions, reaching positions 1-2 on Google for the searches that bring in clients.
What a WordPress SEO Company Should Report
On WordPress, rankings can drop because of a plugin update as easily as a competitor. A good report shows your money keyword rankings and the customers they bring, plus the site health checks behind them: speed, indexing and anything that broke and got fixed.
VASCOSEO Freelancer
Monthly SEO Report
WordPress site, month 6Example report
Money keyword rankings
| Keyword | Start | Month 6 |
|---|---|---|
| Main service or product keyword | #24 | #6 |
| Second money keyword | #38 | #9 |
| Supporting keyword | Not in top 50 | #14 |
Customers from search
744Calls from Google in 6 months, two WordPress trade sites
$0Spent on ads to get them
What was done this month
- Pages updated and new ones published
- Core Web Vitals checked
- Plugins and indexing monitored
- Links built to money pages
Ranking rows show the report layout. The calls and ad spend are real figures from the electrician and plumbing case studies, both WordPress sites.
WordPress SEO Company or a Freelancer?
Many WordPress SEO companies install a plugin, fill in the green lights and call it done. Real WordPress SEO happens in the code, the content and the links. With me you talk to the WordPress SEO expert doing the work, and your site is tested on staging before anything changes live.
Working with me
One specialist, start to finish
- Who does the workMe, every task
- ContractMonth to month
- ReportingMoney keyword rankings and calls
- What you ownEverything I build
Typical agency
Sales team, account managers, juniors
- Who does the workA junior or an outsourced team
- ContractOften 6 to 12 months
- ReportingTraffic charts
- What you ownSometimes the agency keeps it
WordPress SEO Process
Three steps, starting with what is slowing your WordPress site down.
Step 1
Audit & Strategy
First I crawl your site and check speed, indexing, plugins and theme, then look at which keywords bring customers and who ranks for them. You get a plan that fixes the biggest technical problems first and goes after your most valuable keywords next, before any work starts.
Step 2
Technical & On-Page SEO
Then I fix the foundation inside your WordPress install: speed, plugin conflicts, pages that should not be indexed, broken links and missing schema. Every change is tested on a staging copy first, so your live site keeps working while I do it.
Step 3
Content & Links
Then I build: money pages rewritten or created for the searches that pay, content that supports them and links from relevant sites every month. Your report shows rankings, the customers they bring and the site health checks, so you see both the work and the results.
How I Work
A few simple rules, so you know exactly what to expect. They keep the work on results, not meetings.
Calls when they matter
A short intro call, then a second call where I walk you through your audit and plan. After that, things stay simple over email, and I reply within a day.
One report a month
One clear report on the same date every month: your money keyword rankings, the calls they bring and the links I built.
Onboarding comes first
Work starts once I have access to your Google Business Profile and main listings. It takes about 20 minutes.
SEO-first rebuilds, no fluff
If your site holds you back, I rebuild it once around the services you want to rank for. One review round, no endless redesigns.
Month to month
A simple agreement, not a 12-month contract. Cancel anytime with 30 days notice, because it has to work for both of us.
You own everything
Your website, content, profiles and accounts stay in your name. If we ever stop working together, you keep all of it.
If that sounds like how you like to work, send me your site. Book an Intro Call
WordPress SEO Services Pricing
Plans start at $2,000 a month, month to month. A small business site usually fits Starter, while bigger sites, WooCommerce stores or competitive markets usually need Growth.
Starter
$2,000/month
One location in a normal market.
- Setup in months 1 to 3: technical fixes and on-page
- A page for each of your main services
- Google Business Profile and core citations set up
- Links to your money pages every month
- Rankings tracked daily
- Monthly report: rankings for your money keywords, plus leads, calls or sales
- Month to month, cancel with 30 days notice
For competitive markets
Growth
$3,500/month
For businesses competing in busier local markets.
- Everything in Starter
- Service area pages built during setup
- More links every month, from stronger sites
- Full AI SEO: Google AI Overviews, ChatGPT, Claude, Perplexity
- Fixes when a ranking slips
- Monthly report: rankings for your money keywords, plus leads, calls or sales
- Month to month, cancel with 30 days notice
Scale
from $5,000/month
Several locations or franchise networks.
- Everything in Growth
- Multi-location pages and profiles
- Link volume built around your markets
- Priced after the audit
- Monthly report: rankings for your money keywords, plus leads, calls or sales
- Month to month, cancel with 30 days notice
Need a new website? SEO-first rebuilds are a one-time setup fee, quoted on your roadmap call.
Will WordPress SEO Pay for Itself?
Your WordPress site already exists, so SEO is about making it earn. Put in your numbers to see how many extra customers or sales a month cover the plan.
1. Your numbers
$
What one customer is worth to you over time: the first sale plus repeat business and referrals.
Not sure? Work it out
Fill in both and your LTV updates above.
What you keep from each sale after the costs of delivering it (labor, materials, product or service costs). Leave at 100% to judge on revenue.
Out of 10 leads from your site (calls, forms, bookings), how many become paying customers?
Nobody can promise an exact number, and keyword tools often undercount real searches. Try a few. I will give you a realistic range on the intro call.
Plan
2. What it is worth
0Extra leads / month to break even
That is all it takes for SEO to pay for itself. Could Google bring you that many more a month?
If SEO brings 0 leads a month
0% return on the plan
- New customers / month0
- Revenue / month$0
Want a second opinion? I will check these numbers with you on the intro call, honestly.
An estimate from your own numbers, not a promise of results. SEO usually takes 4 to 12 months to build up.
WordPress SEO Services FAQ
The questions people ask before hiring a WordPress SEO expert.
Is WordPress good for SEO?
Yes. WordPress is one of the easiest platforms to rank, as long as it is set up well. The problems usually come from heavy themes, too many plugins and pages Google should not index, and all of those can be fixed.
Do I need an SEO plugin like Yoast or Rank Math?
One is useful for titles, sitemaps and schema, but a plugin does not do SEO for you. The green lights only check basics. Rankings come from speed, content, structure and links.
Will you rebuild my site?
Usually not. I work on the WordPress site you have and test changes on a staging copy first. If the site is holding you back badly, an SEO-first rebuild is a one-time setup fee, quoted on your roadmap call.
How much do WordPress SEO services cost?
Most SEO services cost from $1,500 to $10,000+ a month, depending on the site and the market. My plans start at $2,000 a month, month to month with 30 days' notice.
Do you work on WordPress stores and new builds?
Yes. Stores need product and category work on top of the basics, which my WooCommerce SEO covers. If you are planning a brand new site anyway, my website design and SEO services plan the search side before the design.
How long does WordPress SEO take?
Technical fixes often show in rankings within weeks, because Google can finally crawl and load the site properly. New content and links usually take 3 to 6 months to move competitive keywords.
Work With Me
I take on a small number of clients at a time. If you're serious about SEO, let's talk.
Fill out the form and I'll get back to you shortly.
Or contact me directly via email at hello@vascoseofreelancer.com